PRIVACY POLICY

Walk The Talk
Website: https://www.wthetalk.com/

Effective date: 01.05.2026

1. Who we are

This Privacy Policy explains how Walk The Talk (“we”, “our”, “us”) collects, uses, and protects personal data when you use our website or submit your information through our forms or advertisements.

We operate as an independent English language tutor providing online conversation lessons.

2. Information we collect

We collect the following personal data when you interact with our website or ads:

Full name
Email address
Phone number
Messages submitted through contact forms or messaging tools
Information provided when booking a trial lesson

We do not collect sensitive personal data.

3. How we collect your data

We collect data when you:

Fill in forms on our website (Wix forms)
Submit lead forms through Facebook/Instagram ads (Meta Lead Ads)
Contact us via communication channels linked from our website

We may also collect technical data through cookies and tracking tools (see Section 7).

4. Purpose of data collection

We use your data to:

Respond to your inquiries
Schedule and manage trial lessons
Provide English language tutoring services
Communicate with you regarding lessons
Improve our advertising and website performance
Run targeted advertising campaigns

5. Legal basis for processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data based on:

Your consent (when you submit forms or accept cookies)
Legitimate interest (to respond to inquiries and provide services)
Performance of a service (trial lessons and tutoring sessions)

6. Data storage and CRM

We store your personal data securely using CRM systems and internal databases for client management.

We retain your data only as long as necessary for:

providing services
communication
legal and administrative purposes

7. Cookies and tracking technologies

Our website uses cookies and tracking technologies, including:

Meta Pixel (Facebook/Instagram Ads)

These tools help us:

measure advertising performance
understand user behavior
show relevant ads to interested users

You can disable cookies in your browser settings.

8. Advertising and analytics

We use Meta Pixel and Facebook/Instagram advertising tools, including Lead Ads, to:

collect leads
track conversions
optimize advertising campaigns

Data collected through ads may be processed by Meta Platforms Inc. according to their Privacy Policy.

9. Data sharing

We do not sell your personal data.

We may share data only with:

service providers (CRM, email or website platforms)
advertising platforms (Meta/Facebook)

These providers process data under their own privacy policies.

10. International data transfers

As we operate internationally and use global services (such as Meta Platforms and Wix), your data may be transferred outside your country, including to the United States.

We take reasonable steps to ensure your data is protected.